Purple Community Blog

7 Oct 2019

Breast Cancer Awareness Month 2019

October is Breast Cancer Awareness Month and Van Andel Institute Purple Community is working to make an impact and bring HOPE. We have teamed up with some of our amazing partners and local businesses to raise funds for vital breast cancer research right here in West Michigan.

On Sept. 28, the Traverse City West Titans teamed up with Purple Community for their annual Pink Football Game. They took the field in their bright pink jerseys, each replacing their own name on the back with the name of a loved one who has been affected by breast cancer. Without fail, the fans come out every year and fill the stands with hope. They have raised more than $30,000 for breast cancer research at Van Andel Institute!

One of our favorite events of the year is West Michigan Woman Wine & Wig! On Oct. 3, they joined forces with Susan G. Komen Michigan, American Cancer Society, Gilda’s Club Grand Rapids and Van Andel Institute to raise funds for breast cancer research, education, diagnostics, treatments and emotional support for local West Michigan women. Guests sported colorful wigs in solidarity with those who are undergoing treatment for breast cancer.

Want to make a difference while getting your workout in? Join Purple Community for the annual Bee Brave 5K Run & Walk on Oct. 12! Bee Brave holds several events throughout the year to raise funds for breast cancer research. What makes their events so unique? Every dollar raised stays in Grand Rapids!  One hundred percent of the fees from this 5K will be donated to Van Andel Institute for breast cancer research. That’s 100% HOPE!

Last, but not least, we’d like to highlight some of our amazing friends that you can visit this month to raise funds for breast cancer research.

Barracks 616 is selling pink silhouette targets for only $1 this month. But the best part is every dollar will go right into the Institute’s labs to support our research!

Liberty Muffler & Brake is donating 2% of their sales in October to the Institute to raise hope for those affected by breast cancer. Be sure to stop in for anything from an oil change to a major repair!

Pigeon Hill Brewing Company will be Dining For Hope this month and making a donation to Purple Community at the end of October! If you are looking for some delicious food, stop in and ask for their “give back” menu item!