Meet the Team

Ashley Owen, Purple Community Senior Event Coordinator

Ashley has made a career of fundraising and helping others to achieve philanthropic success. After graduating with a degree in Organizational Communication from Western Michigan University, Ashley started her career working as an Event Coordinator with Bankmark, which provided logistics for the IPO of Grand River Bank in Grandville, MI. She later served as Development Associate for the American Red Cross of Greater Grand Rapids and as Event Coordinator and Senior Event Coordinator for Catholic Charities of the Archdiocese of Chicago. There she oversaw a $2.1 million event budget and over 200 committee members which produced a variety of events annually, including galas, golf outings, a Chicago Marathon running team and the Spirit of Saint Nicholas Ball. After several years, she returned to Grand Rapids and served as Event & Corporate Relations Manager for Gilda’s Club Grand Rapids and Gilda’s LaughFest. In her current role with Purple Community, Ashley is thrilled to be able to use her years of fundraising experience to provide support to individuals and organizations that want to raise funds and have a passion for cancer and Parkinson’s disease research. Having lost a grandfather to prostate cancer, an aunt who is a 20 year breast cancer survivor, a 10 year old cousin recently diagnosed with Leukemia and countless friends on cancer or neurodegenerative disease journeys, raising funds for Van Andel Institute provides her with the opportunity to be proactive in the fight against these devastating diseases. Ashley is ready to help YOU join the fight today!

Contact Ashley at or 616.234.5390.

McKenzie Hollern, Event Coordinator

McKenzie is a graduate of Western Michigan University where she earned a degree in public relations and a minor in sociology. She is excited to work with a mission driven organization like Van Andel Institute (VAI). McKenzie will work as an event coordinator with Purple Community and bring people together to help directly fund ground breaking research at VAI. She will use her personality, organization, and compassion to create and assist with events. She has seen firsthand how a cancer diagnosis can affect loved ones and is passionate about the work that she is doing with Van Andel Institute’s Purple Community.

Contact McKenzie at or 616.234.5598.